Category: Food Safety and Production, Intellectual Property Protecting Food & Beverage Recipe and Process Ownership TASA ID: 1926 What are the appropriate steps toward protecting the recipe and process for making new food and beverage products? And what are the more likely challenge points a company may make to protect its corporate infringement claims? Since new product introductions are the lifeblood for sales growth in every company, it is imperative that proper processes and policies are implemented to protect future brand equity and sales growth potential. Read more
Category: Appraisals / Valuations, Financial/Economic, Intellectual Property A Primer on the Valuation of Intellectual Property, Intellectual Capital, and Intangible Assets TASA ID: 322 The most common types of Intellectual Property, Intellectual Capital, and Intangible Assets that need valuation are: Patents, Software, Trademarks... Read more
Category: Intellectual Property What IP Attorneys Should Know About Expectations and Costs for Survey Research TASA ID: 961 In likelihood of confusion, trade dress, and secondary meaning cases, I am often called upon to develop surveys based on personal interviews at shopping malls, research centers, or via telephone. Most attorneys who have never personally been involved in such research generally ask a number of key questions such as: Read more
Category: Intellectual Property Practical Market and Technical Research for IP Litigation and Investigations TASA ID: 115 During the course of patent, trademark, or copyright application, prosecution, litigation, or licensing work, the need for independently obtained marketing/business and technical information and research often arises. Although the client and law firm may have some of this information, the need to perform some cost-effective, timely "MBA and/or Technical" type of assignment by engaging a marketing and/or technical researcher/expert may be justified. Read more
Category: Construction, Engineering, Landscape Architecture Injuries and Damages from Landscape Construction Negligence and Defects: Irrigation Systems TASA ID: 3447 A tired executive returns home in the evening from a long day at work. While walking along the pathway to the front door, he trips over a sprinkler head in the adjacent planter bed, loses his balance and falls awkwardly, breaking his neck and suffering paralysis from the neck down. Read more