Influencer Marketing
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One approach to marketing which may be new to some is influencer marketing. Some people think that an influencer is simply someone with many social media followers, but it is so much more than that. A true influencer has the influence and persuasive power to convince others to buy from your business or be a client. In influencer marketing, these people can have significant power over your audience and other factors of your business. Influencers sell their lifestyle, way of life, and in turn, products. Influencer marketing may be a way for your business to turn if there is a relevant influencer in the industry of your business and that fits your target demographic. Watch the video above to learn more.