The TASA Times



Categories: Blog, Videos

Learning About Your Audience


In order to develop a strong product or service, one must know the target market that your business is aiming for. Once this target audience is determined, continued learning is necessary throughout the lifespan of your business to stay current and appealing to your audience. Staying favorable to your audience leads to profit, so employing strategies to learn everything that you can about your market is of utmost importance.

The above video highlights different ways that you can learn about your target audience. Some of the ways include:

  • Create a customer persona
  • Conduct surveys
  • Look to your competitors
  • Listen to social conversations

To learn more ways, please watch the video above. There are many more ways to learn about your audience. If you have found a successful way, please leave a comment below.

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