Resources for Attorneys - The TASA Group

Category: Articles, Business & Commerce, Communications, Marketing, Media, Resources for Attorneys

Professional Malpractice or Failure to Perform:

When Communications Go Awry

In the communications field, there are numerous types of professions and service providers that are utilized to communicate for numerous purposes to various types of target audiences. Such purposes could involve: disseminating information; creating or generating awareness; creating, building, developing or repairing an image, reputation or brand; generating ongoing visibility; promotion or marketing of a product or service; or communicating in crisis situations to disseminate vital information and/or correct negative impressions or incorrect information. The most prominent type of service professionals that are contracted for these purposes are in the fields of public relations; advertising and marketing.

Category: Articles, Business & Commerce, Intellectual Property, Resources for Attorneys

Is Your Copyright Notice Enough?

How to know whether you need to do more to protect your content and your brand

TASA ID: 7210

* This article was originally published in Pages magazine, Winter 2018, published by Lane Press in South Burlington, Vermont. www.pagesthemagazine.com

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You invest a lot in your content. As a publisher, it’s everything. You commit money, time, and talent to creating original content that’s valuable to your particular audience — and this resulting content effectively constitutes your brand. It’s who you are.

As such, you want your content to be available and accessible only through you (or through established relationships that preserve the stamp of your brand). To leverage your investment, you want readers to get your magazine to read your content. Go to your website to access it. Attend your events to see, hear, and experience it. You don’t want anyone copying and distributing your content in a way that separates it from your publishing brand.

This is what copyright is for.

TO READ THE FULL ARTICLE, CLICK TO DOWNLOAD BELOW.

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TASA Article Disclaimer

This article discusses issues of general interest and does not give any specific legal or business advice pertaining to any specific circumstances. Before acting upon any of its information, you should obtain appropriate advice from a lawyer or other qualified professional.

This article may not be duplicated, altered, distributed, saved, incorporated into another document or website, or otherwise modified without the permission of TASA and the author (TASA ID#: 7210). Contact marketing@tasanet.com for any questions.

Category: Articles, Collection Litigation, Resources for Attorneys, Working With Experts

#1 - F.A.C.E. TIME WITH JUDGMENTS

Find Assets to Collect and Enforce

TASA ID: 3877

Check out the first CHECKLIST on F.A.C.E. TIME WITH JUDGMENTS: Find Assets to Collect and Enforce. Feel free to print this out and utilize.

Category: Articles, Business & Commerce, Real Estate, Resources for Attorneys, Working With Experts

Real Estate Agent Standards of Care:

Agency Duties and Requirements

TASA ID: 2852

This article discusses the four major configurations of real estate agency relationships between residential real estate buyers and real estate agents in the United States. The goal of the article is twofold: First, the roles and duties of the agent can be (and are often) transitory and based on the properties considered for purchase, representation and disclosure requirements that can be changed to the detriment of the buyers. Second, each state has individual real estate agency structures that provide differing disclosure requirements and agent representation options.

Category: Articles, Communications, Marketing, Media, Resources for Attorneys

Harmful Media Exposure:

Beware Of the Hidden Sources of Damage

TASA ID: 2156

When it comes to the positive perception of someone or something, there is a saying that is at once ominous and very true: “It can take years to build a reputation and seconds to destroy it.” There are an infinite variety of ways that a negative perception can be generated through various forms of harmful communications. One of the most common – and impactful and damaging – is through the mass media. It’s not supposed to be that way nor should it be.

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