Category: Articles, Business & Commerce, Communications, Marketing, Media, Resources for Attorneys, Resources for Experts Defamation Cases: Why an Expert Witness is Vital TASA ID: 2156 Very few people that serve on juries – whether they are housewives, mechanics, sales clerks, etc. or financial planners, architects, rocket scientists, etc. have the knowledge, background or understanding of how defamation (or negative communications) works. They understand that it is alleged that one person/entity communicated something bad about another that was untrue, derogatory or disparaging, thus harmful. Read more
Category: Articles, Computer/Internet, Marketing, Resources for Attorneys, Resources for Experts The Importance of Online Reputation Management (ORM) for Legal Professionals Check out our archived webinars in the Knowledge Center! TASA ID: 11604 Reputation, by its very definition is a nebulous, intangible and complex concept. Trust, along with an excellent reputation as a legal resource, cannot be directly measured like income and expenses. An attorney’s reputation and credibility matter more today than ever before. Clients prefer to retain attorneys and firms with strong and positive reputations. The internet democratizes information and increased competition from both the attorney next door and cost-effective digital legal platforms, such as LegalZoom, Rocket Lawyer and Nolo. Read more
Category: Financial/Economic, Marketing What About Pricing for Legal Services? Insight from a Legal Marketing Expert TASA ID: 2598 One of the hottest debates in the legal sector has been whether the billable- hour is dead, and what will replace it. Will it be flat-fee pricing, value billing, or something yet unimagined? It comes down to the fact that clients and lawyers want a fair deal. While the billable-hour has been the simplest form of pricing and offers many benefits to lawyers and their firms, the landscape has changed. Clients and potential clients know more and expect more. This is particularly true in the case of complex litigations and clients that demand accountability. In a nutshell, they want value. Read more
Category: Marketing, Real Estate, Resources for Experts, Working With Experts Homebuilding and Residential Development: Expert Witnesses and Litigation Consultants - Know Your Facts! TASA ID: 1440 I certainly will not suggest that the expert is always right, as there are always two sides to any dispute and both sides cannot be correct, in either fact or in the eyes of the judge or jury. But when an expert fails to have prepared a credible opinion based upon discernible and verifiable facts utilizing proven and accepted methodology, i.e., the “truth,” the outcome should be foreseeable and obvious. Read more
